Client: Fashion Rocks China
Artist: Charli XCX
Fashion Rocks launched in London in 2003 with Beyoncé, Björk and Duran Duran performing, while collections from Donatella Versace and Alexander McQueen were showcased in aid of The Prince’s Trust. Since then, it’s been rolled out as a brand across the world, and over the years some of the biggest names in the fashion and music industries have joined forces for the event.
Vision Artists worked alongside APAX LIVE to launch the first Fashion Rocks Asia which featured performances from Charli XCX & Usher. Charli collaborated with leading Chinese designer Sankuaz and performed on the catwalk whilst the new collection was shown.
The event was a huge success and marked Vision’s 10th project in China.